Michael Cohn's Blog – March 2015 Archive (2)

An issue that comes up regularly is about time. Everyone wonders how much time on LinkedIn (and on social media in general) is enough time to devote to make it work and to produce successful results for your business.

The answer to the question is slightly subjective although it is a good idea to have some sort of time range in mind. You should figure…

Using LinkedIn appropriately will lead to greater success for you as a business owner. However, it is important to understand which practices to avoid in LinkedIn also.

Poor Choice of Photo

One of the very first things that people do when they go to a profile is look at the photo. They want to connect what the person looks like with their profile and the…