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Michael Cohn's Blog (17)

Turning Networking into a Pleasant Experience

Whether you like to network for your business or not, you still need to embrace the fact that it is absolutely necessary for your continued success. Not only do you need to network but you need to build your network with the most appropriate, relevant people as well.

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Added by Michael Cohn on January 30, 2019 at 9:00am — No Comments

Have You Read Any Books That Helped You Grow Your Business Lately?

CompuKol's Spring 2017 Book Promotion

 

This month, we are running our spring $0.99 special promotion of our books Masterful Blogging: How to Boost Your…

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Added by Michael Cohn on March 19, 2017 at 11:36am — 2 Comments

Why Is Greeting Your Connections on LinkedIn so Important?

Even though LinkedIn is a social media channel for…

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Added by Michael Cohn on May 21, 2015 at 9:21am — No Comments

Using LinkedIn for 30 Minutes a Day

An issue that comes up regularly is about time. Everyone wonders how much time on LinkedIn (and on social media in general) is enough time to devote to make it work and to produce successful results for your business.

The answer to the question is slightly subjective although it is a good idea to have some sort of time range in mind. You should figure…

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Added by Michael Cohn on March 16, 2015 at 11:42am — No Comments

LinkedIn Mistakes to Avoid

Using LinkedIn appropriately will lead to greater success for you as a business owner. However, it is important to understand which practices to avoid in LinkedIn also.

Poor Choice of Photo

One of the very first things that people do when they go to a profile is look at the photo. They want to connect what the person looks like with their profile and the…

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Added by Michael Cohn on March 12, 2015 at 3:17pm — No Comments

Achieving Social Capital Helps Selling

You may have heard the term “Social Capital,” which seems to be noticed more and more lately. It is related to “Social Selling,” which is selling that is achieved through the…

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Added by Michael Cohn on November 2, 2013 at 5:21pm — No Comments

What You Should Know Before Joining a New Social Network

New social networks are surrounding you on a very regular basis. Sometimes it is difficult to know which ones are worthwhile for your business and which ones are not. Don’t compare them to a large network, such as Facebook. Read more...

Added by Michael Cohn on August 27, 2012 at 3:51pm — No Comments

Why You Shouldn’t Use Free Email Addresses as Your Business Address

Communicating through Email is one of your primary means of communication. It’s important to make sure that your credibility surrounds that communication and that your Email address is one that speaks “professionalism” not matter what. After all, it’s for business. Read more...

Added by Michael Cohn on August 6, 2012 at 12:34pm — No Comments

How to Connect With Influencers on LinkedIn

Networking for business is critical to your success. You find people with whom you can synergistically carve out a relationship that will be mutually beneficial and one that will stand the test of time. Connecting with influencers is key. (read more…)

Added by Michael Cohn on June 25, 2012 at 9:22am — No Comments

Accepting the Right LinkedIn Connections

When it comes to social media, quality versus quantity must be considered. This certainly applies to LinkedIn as well.…

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Added by Michael Cohn on March 26, 2012 at 9:37am — No Comments

Apologizing Effectively Online

As polite and appropriate as you try to be online, sometimes you may write something that is misconstrued or that…

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Added by Michael Cohn on March 6, 2012 at 1:17pm — No Comments

Understanding the Basics of Google Plus

You may have heard people speaking about Google+. It is in direct competition with Facebook and should not be taken lightly.  There are many similarities between the two; however, Google+ has some features that you won’t find on Facebook. (read more…)

Added by Michael Cohn on February 28, 2012 at 8:40am — No Comments

Strategies for Growing Twitter

By Lockerz

At this point in the social media game, you understand how impactful Twitter is for your business. It is important to remember that growing your Twitter presence doesn’t happen overnight. It takes time, effort, and persistence to succeed with Twitter. Read more ...…
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Added by Michael Cohn on February 7, 2012 at 8:00am — No Comments

Booming Social Media Trends to Consider

There are many social media trends that have been
introduced lately that are well worth considering for your business. Of course,
this doesn’t mean that the standard social media practices that you have been
using so far should be abandoned. Read more...

Added by Michael Cohn on June 19, 2011 at 2:00pm — No Comments

The Cost of Social Media

Businesses always seem to be giving away products and services in order to entice people into wanting to buy from them. Many offers are made through social media. The initial offer is free but what is the cost after that? Read More »

Added by Michael Cohn on February 22, 2011 at 5:12pm — No Comments

Facebook Etiquette for Business

Your personal Facebook and Facebook business pages should remain separate, with no crossover. There are different etiquette standards for each. Of course, there will be times when you have a Facebook friend who is also a Facebook fan. Read More »

Added by Michael Cohn on August 29, 2010 at 4:41pm — No Comments

The Importance of Social Media Monitoring

As important as social media is for your business, once you have built all of your social media profiles and are engaging other people online regularly, it is equally important to monitor the effectiveness of social media for your business. Read More »

Added by Michael Cohn on August 29, 2010 at 4:37pm — No Comments

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